ArtZept 2018

It’s your idea.
Eureka! is many things.
Eureka! is a capacious and captivating pitcher.
Eureka! is a cosy and inviting lamp.
Eureka! is a fascinating ornament.
Eureka! is a flexible household object designed, to be continuously reinterpreted and reinvented.

The concept lies behind the simple and sinuous shape of the incandescent light bulb and a new interpretation is given to each component.

The bulb becomes a polycarbonate Pitcher, the filament is turned into an ornamental and enlighted plate and the screw base is a polycarbonate bottle top that animates Eureka! thanks to the integrated LEDs; all of this components lean on a glossy aluminium base, shaped in order to accommodate and support the rounded shape of the Pitcher.  Once flipped, the bottle top slides perfectly into the aluminium base and Eureka! can now be used as a cosy Lamp with customizable colours, perfect to light up an open-air summer dinner or to create a magical and dynamic atmosphere, given by the unstable bond between light and water. Eureka! can be turned on both when Eureka! is a Pitcher and when, once flipped, is a Lamp. In the first scenario you just press the button on the bottle top, in the second one you just apply a gentle pressure on the top of the lamp, thanks to the conformation of the base.

The base is not only a support, but it also acts as an inductive charger for the LEDs battery placed into the bottle top. Last but not least, the polycarbonate plate, partially submerged into water when the pitcher is filled, is engraved with words at choice and steady fixed to the bottleneck.
Therefore, the engraving receives light, allowing the word to glow out of the water.
You customize, you reinvent, you Eureka! 

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